Bike the Night 2024 Media Kit

Bike the Night banner. Get your tickets at BikeTheNight.ca.

Thank you for helping us spread the word about Bike the Night! Below is important information about the event and sample text for newsletter and social media promotions. Please feel free to use any of the images in this folder for your promotions.

About Bike the Night:

Event Date: Saturday, September 14, 2024

Event Time: Pre-ride Festival at 5:00pm, Wave 1 at 6:30pm, and Wave 2 at 8:30pm

Location: David Lam Park, Vancouver

Learn More and Purchase Tickets: BikeTheNight.ca

After a five-year hiatus brought on by the pandemic, HUB Cycling’s popular and family-friendly event, Bike the Night, is returning to Vancouver on Saturday, September 14, 2024!

Bike the Night is set to be Vancouver’s largest organized night bike ride in 2024. Hundreds of people are expected to join the bike ride along the iconic Vancouver Seawall and raise funds for HUB Cycling’s advocacy work.

Bike the Night will kick off with a pre-ride festival at David Lam Park featuring placemaking activations from community partners, including:

live music,
food trucks,
games,
bike decorating and tune-ups,
an e-cargo bike showcase,
prizes and more.

The easy 10-kilometer route will wind around the Seawall looping back around Charleston Park and ending back at David Lam Park. The ride will take place in two waves of 500 riders each with people of all ages and abilities expected to sign up for the ride. Participants are encouraged to decorate their bikes with lights on site and come in costume.

To participate in Bike the Night, participants can either purchase a ticket or fundraise to ride. Children 8 and under ride for free.

About HUB Cycling:

HUB Cycling makes cycling better through education, action, research, and events. More people cycling means happier, healthier, more connected communities. We’re leading the way in making cycling an attractive choice for everyone!

Example Newsletter Copy:

Bike the Night is back!

Join the fun on Saturday, September 14th and pedal 10 km along the iconic Vancouver Seawall.

The party kicks off at David Lam Park with live music, food trucks, bike decorating and tune-ups, an e-cargo bike showcase and more to raise funds for HUB Cycling’s work.

Purchase a ticket or fundraise for HUB Cycling leading up to the event.

Get your tickets before they’re gone at BikeTheNight.ca

HUB Cycling’s Social Media Info:

Twitter: @WeAreHUB
Instagram: @hubcycling
Facebook: @WeAreHUB
Hashtags: #BikeTheNight

Example Social Media Posts:

Don’t forget to tag us and use the hashtag #BikeTheNight ! The best Instagram picture with #BikeTheNight will win 2 tickets to Cirque du Soleil.

Facebook / LinkedIn / Instagram

Bike the Night is back!

Join the fun on Saturday, September 14th and pedal 10 km along the iconic Vancouver Seawall.

The party kicks off at David Lam Park with live music, food trucks, bike decorating and tune-ups, an e-cargo bike showcase and more to raise funds for @WeAreHUB/@hubcycling’s work.

Purchase a ticket or fundraise for HUB Cycling leading up to the event.

Get your tickets before they’re gone at BikeTheNight.ca