Free Webinar: Cycle Highways - Tourism and Community Benefits
Join us for an engaging webinar exploring the power of cycling to boost local economies, support Indigenous partnerships, and enhance regional connectivity.
FREE WEBINAR
Cycling Highways, Tourism & Community Benefits
Wednesday, Sep 24 | 12:00 – 1:10 PM PST
About the Session
- Explore Québec’s Route Verte as a model of successful cycle tourism.
- Understand how infrastructure must reflect Indigenous sovereignty and local values.
- Learn how TransLink’s Major Bike Network drives health, economic growth, and sustainable transportation.
This session is ideal for municipal, engineering, and tourism professionals passionate about building accessible and thriving communities.
Our panel of speakers, Minister Spencer Chandra Herbert, Louis Lalonde, Chief Aaron Pete, and Erin O’Melinn, will highlight Québec’s Route Verte, a renowned cycling route which has boosted economic prosperity for the province. They’ll also speak to how building safe and connected networks must be rooted in respect, Indigenous sovereignty, and cultural value. You’ll also hear how TransLink's Major Bike Network (MBN) will be key to promoting sustainable travel, healthier communities, and unlocking cycle tourism potential by creating seamless, comfortable routes.
This session will be moderated by Navdeep Chhina, HUB Cycling’s Director of Campaigns and Inclusion, and is ideal for municipal and engineering staff, tourism organizations, and local decision-makers interested in how investing in connected biking infrastructure can support vibrant, sustainable communities and increase tourism investment in the Province of BC.
Presenting Partner
Webinar Sponsor
Sponsor HUB Cycling Webinars
Partner with HUB Cycling to support this webinar and future cycling advocacy events.
Email community@bikehub.ca to explore sponsorship opportunities and make a lasting impact on cycling in your community.
🎤 Featured Speakers & Moderator
Hon. Spencer Chandra Herbert
Minister of Indigenous Relations & Reconciliation
Minister Herbert is the Minister of Indigenous Relations and Reconciliation and previously served as the Minister of Tourism, Arts, Culture and Sport. Before becoming an MLA, Spencer was an award-winning artist and performing arts producer and was an elected Vancouver Park Board Commissioner from 2005 to 2008.
Louis Lalonde
Project Manager, Vélo Québec
Louis Lalonde has been a project manager at Vélo Québec Association since 2019. He first worked with the Vélosympathique movement, a support and certification program for communities, employers, and campuses. Since 2024, he has been actively involved in the development and improvement of the Route verte, collaborating with local managers to strengthen the network’s quality, safety, and consistency.
Chief Aaron Pete
Chawathil First Nation
Chief Aaron Pete is dedicated to connecting First Nations communities and inviting people of all backgrounds to explore the natural beauty of British Columbia. He played a key role in developing the Coast to Canyon Trail near Hope, ensuring the project reflects Indigenous values and creates opportunities for tourism, cultural learning, and deeper connections to the land.
Erin O'Melinn
Senior Manager, Transportation & Land Use Planning, TransLink
Erin O'Melinn leads the Major Bike Network (MBN) project at TransLink. Previously, she directed HUB Cycling for nearly 15 years, delivering advocacy, education, events, and research to get more people cycling. Erin has a Master of Urban Studies from SFU and has served on several active transportation boards.
Moderator: Navdeep Chhina
Director of Campaigns & Inclusion, HUB Cycling
At HUB Cycling, Navdeep leads efforts to make cycling accessible, safe, and welcoming for everyone. He brings a deep commitment to building happier, healthier, and more sustainable communities through active transportation.